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The Urban Environment

Biglight - Metropolitan Premium

Reach drivers along main highways in the metropolitan area.

Key figures

Campaign Duration (wk)
1
VAC Total (M)
2
VAC Reach
54,8%
VAC Repetition
4,8
No of Panels
28
Media price 1 week
6 300 €
Media CPT
3,23 €
Installation and Maintenance
1 400 €
Total
7 700 €
Production (1 creative)
2 160 €

Visibility

28 surfaces. Helsinki