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The Urban Environment

Adshel - Metropolitan FMCG Impact

Reach FMCG decision makers near point-of-sale in the metropolitan area. Targeting: Kesko, S-Ryhmä and Lidl stores (hypermarkets, supermarkets, markets). Number of stores: 206 pcs.

Key figures

Campaign Duration (days)
7
VAC Total (M)
7,5
VAC Reach
77%
VAC Repetition
9,3
No of Panels
184
Media price 1 week
25 900 €
Media CPT
3,43 €
Installation and Maintenance
2 200 €
Total
28 100 €
Production (1 creative)
1 920 €

Visibility

184 surfaces. Helsinki, Espoo, Vantaa.